7 Business Networking Reminders

It’s not easy approaching a total stranger and striking up a conversation. On a street corner, it may be weird. Sometimes. But, at an event like a cocktail party, golf outing, association meeting, conference, convention, trade show, or product show,...
Read more »

‘Free Meal’ Seminars Work: Researchers

Academic researchers who dislike free meal seminars have published a new bit of evidence illustrating the power of free meal seminars. They found that about 2.7% of U.S. residents ages 50 and older reporting having made some kind of investment...
Read more »

5 Things to Check If Your Life Insurance Sales Smell Like a Dead Fish

Even before John Graham started his own marketing and public relations firm specializing in insurance in, he always felt the pull of life insurance. In fact, when he graduated from Occidental College, back in 1953, he was offered a job...
Read more »

Send Us a Referral, We Take It From There

Need a product specialist? Too busy? Case too small or complicated? Your licensed InsureNOW Direct team is ready to make sales on your behalf for life, long term care, disability income insurance, and fixed annuity opportunities. More...
Read more »

81 One-Sentence Sales Tips Every Rep Should Know

Just as the best athletes constantly practice, improve, and refine their strategy, successful salespeople are always experimenting with existing techniques and trying out new ones. After all, the second an athlete or rep stops striving to get better, they backslide....
Read more »

18 Professional Voicemail Greetings to Help You Record the Perfect One

I have a confession to make: I haven’t recorded a new voicemail greeting since 2014. In the past four years, I (hopefully) have become more articulate, poised, and self-assured. But hear my voicemail recording, and you’d think I was still...
Read more »

Life Insurance Marketing: It’s Not About Piling Up Strangers’ Email Addresses

Your success in business is ultimately determined by your ability and willingness to market yourself and your services to your ideal prospects. Not just any prospects, but the ideal ones. So, who are your ideal prospects? Your ideal prospects are...
Read more »

17 Google Marketing Tools You Should Be Using

You may have heard of this little thing called Google. You know, where 3.5 billion searches for information are made per day? But Google is more than just a search engine. So much more. In fact, there are numerous Google business tools in...
Read more »

How to Stay Engaged in Company Culture When You Work Remotely

Staying engaged with your company culture as a remote employee does have its challenges — but it’s not impossible. By making some changes in your communication and scheduling, you can gain the benefits of being a remote employee while engaging...
Read more »

22 Ways to Make the Right Reputation

When it comes to your reputation, hoping for the best isn’t good enough. It leaves it in the hands of others. Your reputation needs to be shaped and managed so it reflects the way you want to be viewed. Here...
Read more »